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Revolutionizing insurance with an engaging app

Blockchain
Game
Health
Insurance
Engagement
Entertainment
AI
Increasing engagement, retainment, and revenue in insurance with entertainment, health features, and rewards.
OVERVIEW

Omne

omne.com
Omne is a 360º lifestyle app that multiplies user engagement with its innovative features. The app offers functionalities such as health assessments, insurance, games, streaming, and gamification.

Since integrating a comprehensive engagement module, Omne amassed over 10 million downloads.

PLATFORMS

iOS & Android

STARTED IN

2022

COMPANY

FWD

COUNTRY

Singapore

The Challenges of Regular Insurance Apps

Customer disconnection leading to attrition, revenue, and fewer referrals

Many insurance apps face a common challenge: customers spend little time in the app. They enter, complete a quick administrative task, then leave. As a result, there are few chances to do anything. Few chances to earn money from advertising. Few chances to upsell. Few chances to show customers how great the company is.

Customers become indifferent to the company. It becomes just one of many. So they go to a better competitor.

BEFORE <-

1. Lost revenue opportunities

With customers spending insufficient time in their apps, businesses miss chances to advertise. There are few openings to upsell.

2. Limited organic marketing opportunities

When an app is only designed for one sector, one industry, app stores only list the app in that section. This limited listing style means potential future customers likely won't stumble across it.

3. Low user retention

While using boring apps focused on a single purpose, customers can develop apathy. This indifference makes switching away to another company an easy decision.

AFTER ->

"My team had no experience with React Native and Lasting Dynamics came to the project with developers and a good framework of building, tracking and suggestions on how to improve work and processes.

100% test case completion across 10 sprints. All in high quality with 0 regressions."

Director @ MonstarLab

The Solution

Enabling customers to stay in-app longer, make more purchases, and refer their friends

Many studies suggest customer engagement often leads to more brand loyalty. In line with this finding, Lasting Dynamics added an engagement module to the Omne app.

Customers can listen to music, share images generated with AI, and stream e-sports. They can play games, check their health, and adopt trees. Meanwhile? They earn rewards for everything. The rewards encourage further engagement, more referrals, and provide discounts on products.

Users don't even need to be insurance customers to enjoy the engagement module! As they try out those features, the app can introduce them to the insurance products. Since the app covers many aspects, Google Play shows the app in other relevant sections of its store. As such, users can easily stumble upon the app while looking for other things (such as games).
Launched the App
in 6 months
Managed a team of more than 200 people
MVP launched in 10 countries
Daily problem solving across 3 different timezones
Worked side by side with more than 10 vendors
Developed native features and modules in React Native

Multivendor Management

We proudly managed over 10 vendors, seamlessly working side by side across timezones.

We set a new standard in collaboration and delivered exceptional results.

From concept to market: Speed, Scale, and Impact

With the expertise of our team and a strong presence in the industry, we developed Omne in just 6 months. Our dedication led to over 10 million downloads in total.

Lasting Dynamics' global timezone advantage

Our global presence across timezones allows us to have up to 16 continuous hours of work shifts.

This schedule accelerates project timelines – surpassing industry norms – and ensures efficient delivery.

Exceptional Support
and Maintenance

We established a team for support and maintenance, available seven days a week.

Build, Grow, and Thrive

Let's work together to build solutions that grow your business.
Let's set you up for long-term success.
Get a Free Quotation

Tailored User Experiences

The Omne app allows users to take control. Customers choose what they would like to do – and how they would like to feel – and Omne accommodates. If they want to feel calm, the app might suggest relaxing music. If they want energy, Omne might suggest games or fitness videos.

Rewards for Reconnecting

Along with sketching, games, fitness videos, podcasts, and music streaming, users earn rewards. They can then redeem those awards in engagement-incentivizing ways. Users can get in-game power-ups, discounts on products, and the chance to adopt trees. The more they engage, the greater the rewards.

DigiCheck – Digital Health Features

Mirror Me

Mirror Me is an AI-based health check. It provides instant insights into body mass index, heart rate, mental stress, and more.

Health-Me

Users can sync native fitness apps with Omne. Health-me then gives personalized information based on daily activities.

Generative AI Integration for Creativity & Sharing

Omne incorporates Generative AI, a groundbreaking technology that collaborates with
DALL·E 2. This innovative feature allows users to easily create images using provided prompts. Customers earn rewards for sharing their creations.

Did you know that...

70% of our clients turn to us following bad experiences with previous dev teams. Clients seek the expertise and reliability that Lasting Dynamics is known for.

It's a common story in tech: ambitious projects derailed by inadequate development teams.

At Lasting Dynamics, we've become the go-to experts for salvaging such projects. We boast years of experience in reviving and reinvigorating troubled software initiatives. Annually, our team rescues the entrepreneurial dreams and careers of many small-medium and large enterprise decision-makers.

Previously, our clients had been trapped in development nightmares. Teams were improperly analyzing software requirements and not respecting deadlines. Clients would receive buggy products with many regressions.

Where does our recognition in the market as a quality-driven solution come from? It comes from consistently meeting and exceeding the complex demands of software development. What sets us apart is not just our technical expertise. It's also our commitment to transparency and fairness in every collaboration.

This ethos has surprisingly made us more cost-effective than many 'budget' providers.

Our company stands out in our industry for a few reasons.
We never miss deadlines. We maintain agreed-upon pricing. And we employ skilled professionals who engage in intricate work daily. Our operation is direct and hands-on; our team doesn't act as mere intermediaries. We avoid the pitfalls of haphazard code, ensuring we handle every aspect of a project with the utmost care and professionalism.

With Lasting Dynamics, your software project is our software project – it's a mission to uphold our standard of excellence in the IT world.

Mini Games, Maximum Engagement

Increasing engagement with interactive entertainment can lead to significant improvements in user metrics. The engagement module includes Panda Ball, Digihopper, and Tiger on the Run.

Incorporating mini-games into an app boosts user interaction, retention, and satisfaction. Game elements capture the attention of users, who use the app more often, for longer.

Empowering Climate Action with Blockchain

Omne allows users to take actionable steps towards a greener, more sustainable future. "Adopt a Tree" leverages blockchain technology to give users the chance to plant trees.

What's more, customers can track the growth of their trees through transparent blockchain data. Users observe their environmental impact in real-time.

Streaming – Music, Beats, Fitness Videos & Esports

Omne provides a comprehensive streaming service. On the music side, users can make playlists, tune into favorite songs, and listen to relaxing beats. Podcast enthusiasts can engage with a range of informative episodes, enriching their knowledge. Gamers can watch esports live.

Beyond a simple leisure platform, Omne also includes exercise routines guided by experts.

This combination of entertainment and health exemplifies a holistic approach to user well-being. It fosters engagement and retention through diverse, enriching experiences.

Team Composition

A group of talented minds united for the success of the app
4
x
Agile Project Manager
Senior
4
x
Tech Lead
Senior
20
x
Front End Developer
Senior
4
x
UI/UX Designer
Senior
5
x
Quality Assurance
Senior & Intermediate

Development of Omne

On the frontend of the app, we used Swift (Objective-C), Java (Kotlin), React Native, Unity, and TypeScript as languages.

As technologies, we used Firebase for notifications, Sentry for error logging, and used a service for geolocation. We also used NativeBase for reusable components, Adobe After Effects, and Figma.

React Native
Kotlin
Swift UI
TypeScript
Unity
Java
Redux
Axios
Objective-C
Native Base

Your Software, Our Expertise:
A Hassle-Free Approach

Simplify your software journey with Lasting Dynamics. We handle the complexity of administrative tasks, ensuring your software runs seamlessly while taking care of all the paperwork. Ease, efficiency, excellence – that's what we bring to your business.
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Quality Software, Tailored for You

Every project is unique. So is our approach. Let Lasting Dynamics craft software solutions that fit your exact needs.
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One of the best-rated companies in Europe

Lasting Dynamics selects only a few, ambitious projects per year. We accept the challenge to transform digital business opportunities into reality.

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